The Shopify partner program includes a set of resources and tools that Shopify users can embrace to grow their business. The partnership is mainly accomplished through marketing, Shopify developers, Shopify designers, and affiliate marketing on Shopify. In most cases, many companies, including Tiktok that seek to expand their partnership with Shopify, do so because they know there is a real opportunity to supplement their income. It is a perfect way of scaling up one's business regardless of their levels of development.
How is Tiktok partnering with Shopify?
Tiktok is partnering with Shopify in several ways. First, since they are already an established entertainer, finding their way into partnering with Shopify was very easy. Initially, Tiktok did not have a significant presence in countries like the US, Canada, and the UK. However, with the latest development, the social video platform is likely to stamp its authority on the said countries. The Tiktok Shopify partnership allows Shopify merchants to optimize their marketing campaigns from the Shopify dashboard. Additionally, it is most likely that soon Shopify merchants with Tiktok business accounts will have an opportunity to add shopping buttons to their Tik Tok profiles to ensure that they can make as many sales as possible. Other ways that Tiktok is partnering with Shopify include:
Creating links that allow Tiktok users to access products on Shopify.
Introducing a commission program.
What is the history of TikTok Shopping and eCommerce?
Initially, Tiktok was marketed as a video-sharing network. The idea was to create something similar to Facebook and Instagram, which are banned in China, the origin of Tiktok. The ability of Tiktok to offer a wide range of content has played a role in its popularity. Since it is now present in over 155 countries and languages, anyone with a stable internet can quickly join the social network. It is for this reason that e-commerce enthusiasts are using the platform to market their products and services. Interestingly, the demand for Tiktok services in the e-commerce industry seems to increase.
It's hardly a secret that blogging is a great way to grow your website and digital presence in cyberspace - irrespective of the products or services you are offering. This is particularly true when one ensures that the blog's SEO (search engine optimization) is done well. Still, knowing the value of something and effectively leveraging said value are not one and the same. Simply put, there is a right way and a wrong way to do blogging in the digital media space. In today's quick and dirty guide, we are taking a closer look at how you can quickly, easily, and effectively build a subscription blog on Shopify.
How to Build A Subscription Blog on Shopify
A subscription blog is a blog where the content is hidden behind a paywall. Anyone interested in the content, therefore, has to pay the set price in order to access whatever content is being offered behind the paywall. Paid subscriptions are a great way to monetize content in a way similar to natural monetization facilitated by product-based eCommerce platforms. Among said product-based eCommerce platforms is the very popular and industry-leading Shopify. Although Shopify is primarily product-based, by following the right steps, one can incorporate subscription-based blogs into the platform to benefit from content monetization. Here are the necessary next steps:
- Understanding the Basics
As stated prior, Shopify is a product-based platform. As such, in order to build a subscription blog on the platform, you will have to essentially leverage the product purchasing features of the platform for the purposes of your content. Simply put, at the end of the process, persons (i.e. potential customers or readers) will be able to purchase their subscriptions from the available listings in a manner similar to the way they purchase products from the relevant listings. Unsurprisingly, this will likely require making a few tweaks at the level of the code.
- Tweak the Code
Tweaking certain features of the Shopify template code is essential to successfully create a subscription-based blog on the platform. Thankfully, this is not necessarily too difficult and there are tutorials abundance that guide you through the entire process of delving into the code and adjusting the same to match your goals. Once you are able to make these adjustments, then the next step is to implement the recreated code and template into your Shopify store. Your newly created and implemented tool will do the work for you.