Every business on the planet wants to create the best content out there, but with a whopping BILLION blogs and websites on the internet as we speak... that is becoming rather difficult.

Think about this.

With so many sites pushing aside any new content that you put out there, it is really a complete waste of your time not to dish out the best content possible. If you are looking to rank on the first pages with Google, this is especially important.

Here are 3 tips to help you create better content than the competition:

KEEP IT SHORT WHENEVER POSSIBLE.

Articles that consist of 500 to 1,000 typically cannot outrank bigger sites. Period. Longer is OK, but it is still the main mission of businesses to rank their content with mobile and tablet usage, as those device markets have begin to outweigh desktop access. Social media and video markets are still growing strong. Shorter content simply gets better response on these platforms.

Following these five steps can help to ensure you create a successful blog:

1.) Know Your Audience

You should never run out of subjects to blog about if you choose a subject that can be expanded upon. Your audience will also grow and appreciate what you are writing if you come across as knowledgeable, do your research and target your blog to a specific audience.

2.) Engage Your Readers

To keep your readers interested for as long as possible, make sure you stay on topic, and use internal and external links so that your readers can get additional information from other sites.

Many companies ignore Search Engine Optimization because they payoff is not apparent immediately and they often do not know what needs to be done to improve their position in the search engines. But it is vital especially for new and smaller companies and there are certain factors that you can work on that will provide a lift.

The three keys to a better ranking in Google are backlinks, page speed and content. A recent study looked at 20 possible ranking factors and determined that five of the twenty were the most important. First was the number of websites that have links to yours. If the number of sites linking to you is high, Google will rank you better. This is classic SEO. It is common to think that the quality of a backlink is important. The quantity is also still very important. While getting links from similar sites is great.

What really is Search Engine Optimization? (Photo credit: Go Local Search)

Getting The Most From SEO

For successful results with SEO, you need to be constantly one step ahead of your competitors. The following five tips can help you to achieve the search engine ranking that you are looking for:

1.) Creating Content

Having easy to read, relevant and interesting content on your site is important, and fresh content is a great way to attract and keep visitors. Good content not only appeals to readers of your site, but to the indexing programs of the search engines too.

Good content can include articles and blogs, and it can also help to increase your number of external backlinks, helping your SEO even further.

Image via Wikipedia

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