Following these five steps can help to ensure you create a successful blog:

1.) Know Your Audience

You should never run out of subjects to blog about if you choose a subject that can be expanded upon. Your audience will also grow and appreciate what you are writing if you come across as knowledgeable, do your research and target your blog to a specific audience.

2.) Engage Your Readers

To keep your readers interested for as long as possible, make sure you stay on topic, and use internal and external links so that your readers can get additional information from other sites.