As the Shopify and WordPress communities become more aware of each other, we see a higher demand to integrate Shopify into WordPress.
The Shopify community has been around for over four years and has an estimated user base of 100,000 shop owners (including large companies such as dell computers - http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226). That's a lot of potential customers for your shop!
Shopify 2.0 Integration with Webhooks
With the release of Shopify 2.0, integration became much easier with their new webhooks feature, which allows you to create custom integrations with Shopify through webhooks. Webhooks essentially push data from one website to another in real-time (http://shopify.github.io/webhooks). Shopify also offers an easy-to-use shop API that allows you to shop Shopify stores in a matter of minutes.
WordPress, however, is the choice of over 20% of web users and has an estimated user base of between 60-70 million monthly unique users (https://wordpress.org/about/). It's widely known as the #1 free website content management system on the market right now, so it's no wonder why Shopify shop owners are looking for ways to integrate their store into WordPress blogs and websites just like every other business out. There!
Reasons for Shopify WordPress Integration
There are many reasons why someone would want to integrate Shopify into WordPress, but here are a few of the most common reasons:
1. Shopify shop owners want to blog about their store
2. Shopify shop owners want to share product updates, features, etc. on WordPress websites
3. Shopify shop owners need a way for customers to contact them from within WordPress blogs or websites
4. WordPress designers and developers who use Shopify as a base theme would like their work showcased in WordPress blogs and websites without having to pay hosting fees (Shopify is free for up to 14,000 visitors per month). They could also install WordPress plugins such as Woo commerce to start selling their masterpieces on websites!
WordPress and Shopify Costs
Shopify is entirely free. Shopify does, however, charge $14 per month for shop owners who want more than 14,000 visitors on their shopper month, along with other additional features such as inventory management and abandoned cart recovery. If you look at the Shopify pricing page, you'll notice that shop owners can use Shopify for free until they grow to 9,000 monthly visitors or more, so this would be considered mid-range pricing.
WordPress has two versions available: The personal plan, which costs $4 per month, and the business plan, which costs $5 per month. WordPress also offers the enterprise plan, which is $25 per month and used to scale large Shopify projects.
Shopify has a ton of features that are available for shop owners to use; Shopify shop owners can use Shopify product reviews, Shopify shop owners can use Shopify product and attribute variation, Shopify shop owners can use Shopify product bundling. And Shopify shop owners can use Shopify product tagging.