It's hardly a secret that blogging is a great way to grow your website and digital presence in cyberspace - irrespective of the products or services you are offering. This is particularly true when one ensures that the blog's SEO (search engine optimization) is done well. Still, knowing the value of something and effectively leveraging said value are not one and the same. Simply put, there is a right way and a wrong way to do blogging in the digital media space. In today's quick and dirty guide, we are taking a closer look at how you can quickly, easily, and effectively build a subscription blog on Shopify.

How to Build A Subscription Blog on Shopify

A subscription blog is a blog where the content is hidden behind a paywall. Anyone interested in the content, therefore, has to pay the set price in order to access whatever content is being offered behind the paywall. Paid subscriptions are a great way to monetize content in a way similar to natural monetization facilitated by product-based eCommerce platforms. Among said product-based eCommerce platforms is the very popular and industry-leading Shopify. Although Shopify is primarily product-based, by following the right steps, one can incorporate subscription-based blogs into the platform to benefit from content monetization. Here are the necessary next steps:

- Understanding the Basics

As stated prior, Shopify is a product-based platform. As such, in order to build a subscription blog on the platform, you will have to essentially leverage the product purchasing features of the platform for the purposes of your content. Simply put, at the end of the process, persons (i.e. potential customers or readers) will be able to purchase their subscriptions from the available listings in a manner similar to the way they purchase products from the relevant listings. Unsurprisingly, this will likely require making a few tweaks at the level of the code.

- Tweak the Code

Tweaking certain features of the Shopify template code is essential to successfully create a subscription-based blog on the platform. Thankfully, this is not necessarily too difficult and there are tutorials abundance that guide you through the entire process of delving into the code and adjusting the same to match your goals. Once you are able to make these adjustments, then the next step is to implement the recreated code and template into your Shopify store. Your newly created and implemented tool will do the work for you.

One of the biggest challenges in SEO is getting reliable backlinks to your website. You want the links to be associated with reputable IP addresses. You also want to have IPs that are different from one blog to another. Today, C-class IPS can give you exactly what you need for your link building campaigns. The following IPS hosting information will help you get started building a blog network for your link building efforts:

Getting Unique IP Addresses For Similar Content

The IP addresses of your SEO websites are important. You want the links back to clients' sites to be reliable and reputable. Therefore, there are some things to consider for websites and the IP addresses used to host them. Consider the following factors when building websites for your SEO services:

-Check dedicated IP addresses for blacklistings
-Separate similar content with unique IP addresses
-Use a quality SEO hosting service for websites

The unique IP addresses can be used to separate websites with similar content. This means that you do not want a bunch of HVAC services or home improvement websites at the same IP addresses. Instead, use unique addresses to separate these types of sites. You can have technology and AC businesses on the same IP address, though. This is because they are not similar content, and this will not affect SEO:

Due to the importance of SEO services to businesses, many organizers spare no expense in boosting the SEO rank of their websites and as such there is a huge demand for SEO rank checkers. Now, there are so many SEO rank checkers in the market today and choosing one may be difficult. To make your search easier, top 5 SEO rank checkers have been outlined below. You are good with any of them.

1.SEMrush
This is one of the best SEO rank checkers around and its results is reliable. Just enter your website URL or the URL of your blog post. In a matter of seconds, it will show you the keywords you are ranking for. It supports both Google and Bing. Although it is a paid service, you can enjoy its 14-day free trial before you subscribe.

2.Ahrefs Backlink Checker
This rank checker is as good as the first one but it also has many great features that will pique your interest. It will automatically detect the keyword your website is ranking for.

The distinctive feature of this rank checker is that it tracks your keyword position based on Geolocation and devices. There are several paid plans at reasonable prices.

An Unconventional SEO and Digital Marketing conference that presents results with real-world digital marketing concepts.

Ungagged London is a conference of SEO and Digital Marketing that is going to take place on April 1 and 2 including one-day intensive masterclasses on 3rd of April. The conference will take place at etc.Venues County Hall. The venue is located on the Southbank of the Thames. The area is filled with restaurants, bars, and pubs and it’s really easy to go there through a bus or underground links. A lot of forwarding thinking and revolutionary Digital Marketers will gather at one place to share their unrestricted knowledge and Internet marketing strategies. The purpose of Ungagged London is to provide information to intermediate and advanced digital marketers so that they can learn new industry insights to run their work and events and identify new business opportunities. The event will cover all the topics related to the Digital marketing area including link building, SEO- what is currently working and what’s not, local SEO and technical SEO, SEM- Key search Engine marketing strategies, PPC, CRO- convention rate optimization, content marketing that helps you to identify effective ways of refining content, analytics, mobile marketing, social media marketing, marketing strategies, Email marketing and GDPR ( General Data Protection Act), reputation management, Affiliate sales – the most successful maneuver to push search traffic and many more in this field. The digital marketing experts share tips, tricks and tactics of this field to help you discover new opportunities. The policy of ungagged event is “no fluff and no sales pitches.” If you are tired of hearing conventional ways of work, then this Ungagged London brings you the opportunity to hear and experience things in an unconventional way.

Digital Marketing is such a field where new strategies, technologies, and analytics are coming every single day. Ungagged Event brings together all the necessary and useful information and strategies of digital marketing at one place. You will learn all the latest actionable strategies and unfiltered advice that actually works.

UnGagged Las Vegas 2018 is a Digital and SEO Advertising Conference (and sequence of day long lessons) aimed at providing practical techniques relating to every aspect of online advertising. This includes technical SEO, CRO, analytics, link building, content advertising and affiliate advertising. The unique feature of this conference is that recording is forbidden, so presenters can explain their latest advertising methods freely and fully, without any sales pitches or padding.

Masterclass Sessions: November 7, Conference Dates: November 4 to November 6

Witness ROI in real time. Learn the latest methods and insights that top digital advertising experts won't reveal to anyone else. The unrecorded, no holds barred sessions at UnGagged, and the fantastic opportunities to network, are sure to increase your bottom line -- irrespective of what industry you operate in.

The Benefits of UnGagged

Speakers are not censored. We hate conferences that dictate to speakers what they can talk about -- rather, we are laying it all out on the line! The speakers at our event are totally free to say what they want, so you get the latest, innovative methods without any hidden agenda.

Accelerate mobile pages are something you should setup on your WordPress site so you can serve mobile devices quick pages. The user experience will be better, users might stay longer, and your conversion rate could increase. Lets take a look at using the Automatic Google AMP plugin in WordPress.

Started by Twitter and Google, AMP is an open source standard designed to provide quicker download on mobile devices. Your content rich site probably loads too slow on a mobile device and might not look good either. With limited HTML and JavaScript, Google will cache your site on their AMP cache and deliver it directly to users.

Some positives include ranking higher in Google and a better user experience.

On negative is that limited amounts of HTML, CSS and JavaScript are available. Plugins that offer social sharing or email captures might not be available on the AMP pages. Other negatives are limited analytics integration, and advertising platforms.

With Google’s push to mobile first ranking, have an AMP site is a must.

Everyone wants to drive blog traffic but it's not always obvious how to achieve that end. With billions of websites out there, how to you make people go to yours? Here are a few simple tips:

Mention People in Your Posts
No man is an island and no blogger can get traffic completely on their own (unless you want to pay a fortune in PPC prices). Therefore you need to get other people to help you share your content. One way is to write blog posts that contain contributions from other people.

Reach out to thought leaders in your vertical and ask them to help you write a post. This can be something as simple as submitting a short paragraph related to their opinion on something. Compile your post then reach back out to these folks and ask them to share the content on their networks and link to it.

Evergreen SEO methods have stood strong throughout time. This is amazing feat for such a fickle method that is ruled by ever changing algorithms. Methods that once were sure fire short cuts to achieve high ranking results have fallen to the wayside. The following Evergreen SEO methods and techniques worked when they were first implemented and they keep working.

Exchanging Value

This method is also known as external links. The basic concept is simple. You provide a link to a website on your website. In turn that website will provide an external link to your website. Google has penalized this method, however, it is still widely used amongst bloggers and other social media platforms. The exchanging value exposes your website to the traffic of the other websites instead of relying on just your own organic traffic. More exposure and more traffic can equate to a higher search result rank.

Keyword Research

Research the keywords that are used by your target audience. When you find several appropriate keywords use relevant and quality content on your site that contains these keywords. Be sure to use them naturally and do not excessively and unnaturally fill your website with keywords as this will hurt your search ranking.

YouTube is a terrific place to promote and advertise your business. In an image driven world full of competition, videos are a great way to get noticed and to stay relevant. However, simply posting a video, on any social media site, is not quite enough. You need to draw traffic to your video so it can be seen by your target audience. This is an essential key to making sure your video is actually marketing your business and ranking your YouTube videos

A lot of research has been conducted on how to make the most effective video, get the best ranking and most views on YouTube. This research has produced a few tips on how to best optimize your videos.

Make it Brief

Try to keep your video at around three minutes. Never make a video longer than this unless it is for some type of demonstrative purpose that is impossible to make shorter.

Make Better Videos not More Videos

It is a better use of your time and will produce more views if you spend your time to make high quality videos instead of a high quantity of videos.

Many companies ignore Search Engine Optimization because they payoff is not apparent immediately and they often do not know what needs to be done to improve their position in the search engines. But it is vital especially for new and smaller companies and there are certain factors that you can work on that will provide a lift.

The three keys to a better ranking in Google are backlinks, page speed and content. A recent study looked at 20 possible ranking factors and determined that five of the twenty were the most important. First was the number of websites that have links to yours. If the number of sites linking to you is high, Google will rank you better. This is classic SEO. It is common to think that the quality of a backlink is important. The quantity is also still very important. While getting links from similar sites is great.