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All Posts Author: Patrick Stevens
Online MarketingSocial Media

Using Twitter For Business

TwitterforBusiness

Recent studies of Twitter user behavior have indicated that business owners who respond to tweets in a timely manner will see improvements in their customer loyalty over time. Many common Twitter conversations revolve around a negative experience with a company when the business owner answers and wants to make amends. The question is whether this is an effective use of the company's time.

According to current research from both Twitter and Applied Marketing Research, responding to complaints is a positive way to build better customer rapport and correct problems. When a customer receives a response to a complaint, they're up to 20 percent more likely to spend more on a product or service from the same business. They're also up to 44 percent more likely to recommend the business to their friends and family.

Online MarketingWeb DevelopmentWordpress

A Review Of WP Engine Hosting Service

wpEngine

Generally, people who run online businesses constantly need to make daunting decisions. Perhaps the biggest of this is the choice of hosting service to reliably power a WordPress blog. The WP Engine is a service that claims to offer support, speed and security all while providing utmost uptime.

Why Consider WP Engine as Your Primary Option?

There are various features that make this hosting service highly beneficial for bloggers. For starters, this service will greatly help your effort to establish and anchor yourself in the web arena for a long time. WP Engine has maintained a good reputation in the WordPress community for a while now. But to be honest, one would likely start searching for an alternative hosting service upon viewing the price at which WP Engine's entry-level hosting plan goes for.

Web DevelopmentWordpress

Three Ways To Speed Up Your Website

WebsiteSpeed

Whether you are searching on your laptop, desktop or tablet, if your pages take a while to load, it can affect your ranking in Google's ranks, and of course, your ability to attract and keep customers.

Three Suggestions for Website Speed Improvements

Compression Images

Using high quality images is important, and today's technology allows you to reduce the file size of your images, without losing the overall quality. To lower the image size, use an image compressor after you have saved it in the most appropriate format, such as jpg.

Streamlining Code

These days, advances in technology means you can use less code to create more features. You may well be using outdated technology if your website is a few years old, and your site may well be slower than it needs to be if you haven't updated it in two or three years.

Online MarketingWeb Development

Google Rankings With Freshness Update

Google_Panda_Update

The freshness update that Google has implemented in its algorithm opens up greater opportunities for websites to increase their overall rankings. With slight adjustments to older content bloggers can benefit from this update. The Google Freshness Update is great for searchers because it ensures fresh content and also benefits bloggers who are rewarded for making the appropriate changes to their content.

Bloggers can update content via different methods. The following goes a little deeper into these methods.

Because Google wishes to reward bloggers who create content more frequently, websites that update their content on a regular basis will be scored with higher rankings. But, just posting new content more frequently is not the only factor that should be considered. The quality of your content is also important. Posting high quality content on a regular basis is the best combination to ensure your SERP rankings increase.

Online MarketingWeb DevelopmentWordpress

Top Tools And Resources For Your Website

BlueHostBanner

The best tools and resources for your website include a content management system such as WordPress, along with a good web hosting company and some other tools that will help bring in traffic to your site. WordPress is the top recommended publishing platform for building and maintaining a website. It's flexible to a wide variety of your specific needs, whether as a hobby or to set up your own business. A few other content management platforms are available, but WordPress is definitely worth investigating. This site runs no DotNetNuke for instance.

BlueHost or InMotion is recommended for any self-hosted website. This option gives you more freedom and flexibility as far as the design and content you want to place on your site or blog. The tech support from BlueHost has earned the company plenty of good reviews. And the Pro account at InMotion provides great Wordpress hosting at an incredible price.

General Business

New Google Android Add-ons Make Mobile Working Easier

Google Docs and Sheets

From today, using 3rd-party services on your mobile device in conjunction with Google's office programs became that much easier. Google Docs and Sheets now have available Android add-ons within the Google Play web storefront or directly via GoogleSheets and Docs. Simply download them and instantly have the capability to do a whole range of extra jobs such as preparing a contract for e-signing or importing CRM data.

The first batch of add-ons have been produced with several partners. For example, CRM data is incorporated into Google Sheets via ProsperWorks. A signing process is completed in Docs or Sheets via DocuSign's add-on, while one can use data in Sheets to create mobile apps through AppSheet. Finally, Scanbot uses OCR to first scan business documents and then recreate them as editable text within Docs.

General BusinessOnline Marketing

Making Extra Money Online

Swagbucks

Don't expect to get rich overnight from these articles, but if you are looking for a reliable work at home scheme, or if you want to supplement your current income, you can get some useful tips.

One website worth you taking a look at is Swagbucks. The site can help you to make a few extra dollars in various quick and easy ways, including trading in used books and video games, reviewing websites, taking simple surveys and answering polls.

Selling your unwanted stuff on eBay is a lot easier than you think, and it understandably remains one of the most popular ways to make extra money online.

Online MarketingWeb Development

Important Metrics For Ranking A Website

AffilaiteMarketing

The importance of various metrics and how these factors influence your website's ranking in the search engine results is an essential part of boosting your site's ranking. Factors, such as PR, MOZ rank, domain authority and page authority are certainly important; however, another important metric is Trust Flow. Here's how these factors can influence SERP results.

Google Page Rank

Relevant links from high authority websites can influence page rank. These links can help a site rank, but it is only one factor of many that must be considered.

Domain Authority

Moz.com introduced Domain Authority as a measure of 3 factors, domain size, popularity and age. The higher this number, the more credibility the site has. Credibility is determined by the number of quality links pointing to a page or site. A popular website with numerous outside links as well as excellent interlinking will typically have greater credibility. This domain authority score is important for ranking with Google.

Online MarketingWeb Development

4 Shortcuts To Improving Your Google Indexing

GoogleIndexing

If your website can't easily be found on Google, few people will know that it actually exists! As the largest and most popular search engine, acquiring organic traffic is imperative to meeting the website owner's goals.

Try the following 4 tips to guide you in improving your website's Google indexing results:

1. Ensure You Exist on Google

Don't bother with the submission form that Google has. Instead, aim to get a backlink to your site from a website of repute. This shows that your site is well-thought of and that you're not just a spammer. Neil Patel explains how Google crawls your site in this article.

.Net DevelopmentWeb Development

Udacity And Google Introduce An Android Programming Course Aimed At Novices

Udacity_logo

Google wishes to encourage people to master programming -- particularly for its' Android interface. Although the firm has already provided several courses on programming, they were usually aimed at people with at a bit of basic programming knowledge.

From today, Google's Android Basics Nanodegree course is offered on Udacity - the web educational platform. It is the first time Google has promoted an Android nanodegree class intended for those with no knowledge of programming.

Shanea King-Roberson, Google's program manager, said that Google wanted to make Android development understandable and accessible to all, so that irrespective of your circumstances, you can master app building and enhance the lives of others.

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 Patrick Stevens
 558  246516  1/2/2025

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