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All Posts Term: Social Media
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Online MarketingSocial Media

Shopify Linkpop: A Link In Bio Tool For Merchants

Shopify Linkpop

Online sellers can't afford to focus on a single platform. Aside from their web store, they typically promote products on various social media accounts. These can be found by opening the right apps. Marketing through different platforms gets harder as more of them seem to emerge each year. Shopify Linkpop aims to solve this problem through unification and simplification.

Link In Bio

Linkpop is a "link in bio" tool designed for merchants and creators. It is a mobile-focused utility that organizes important links and makes it easy to sell products. The best part about this is that it is free to use. Anyone can create a Linkpop account and start using it within minutes. People can add links to all their social media pages for quick access. They can also share links to videos, articles, websites, playlists, and more.

Unlock the real power of Linkpop by linking it to a Shopify store. This enables users to add shoppable links to the page. These will always remain in synchrony with the product catalog's details. Customers will read the most up-to-date information, including the current price and everything else needed to make a purchase. Merchants may share as much as 200 links on their Linkpop page.

Analytics

In order to gauge the success of Linkpop pages, accounts have built-in analytic tools that provide insight about user engagement. It is possible to view metrics like the number of unique visitors and link clicks. The Linkpop page may also be customized to suit user preferences. Upload a logo, pick a font, change the background color, and so on. When creating a link, users may upload photos to go along with it.

Link Aggregation

While there may be other link aggregation services out there, Linkpop takes it a notch higher by making the links shoppable. Viewers can directly purchase the products on the page, thus reducing friction while increasing the likelihood of conversion. Checkouts are fast and secure thanks to Shopify's trusted technologies. This has the potential to reshape social media and make it more lucrative for creators.

Linkpop makes it a breeze to maintain a growing list of social media pages. Merchants will only need to update one tool when marketing a certain product. There is no need to copy and paste a different link across the board for each campaign. Just one URL will suffice. Keep the link in bio and train viewers to click it if they are interested in your posts.

Online MarketingSocial Media

What You Need To Know About Shopify And JD.com Partnership

Jdcom

The Shopify and JD.com alliance is a strategic partnership meant to make it easy for U.S. merchants to sell their products in China. For entrepreneurs, nothing is exciting as getting an opportunity to sell a perfect product to a wide range of consumers. It is a clear signal of business growth. Dedicated investors understand that commerce is global, and that is why they will never rest until they have access to a vast market.

With over 1.4 billion people, China is a market that no global entrepreneur would want to overlook. Therefore, a Shopify JD.com Partnership clearly demonstrates that the involved parties are technically unlocking the largest market in the world.

What is Shopify?

Shopify is an application that allows entrepreneurs to establish an online store and sell their products. Additionally, store owners can sell their products in physical locations by utilizing Shopify. If you are a merchant with both an online and physical presence, you can get your inventory and stock synced to manage your account from a single account.

However, it is crucial to understand that Shopify is not only a store builder or tool to help sell products but it is also a commerce platform that provides a faster way to launch your dream business and meet your customers' needs from any part of the world.

What is JD.com?

The first thing that anyone hearing of the Shopify JD.com Partnership for the first time would want to know is the meaning of JD.com. JD.com is a Chinese-based online marketplace that allows entrepreneurs to do business. The company maintains its headquarters in Beijing and operates in more than 50 cities in China. Further, for the company to expand its online presence, it continues to add sections in its structures that allow people to purchase international brands. Although JD.com boasts over 170 million users, the number continues to grow at a tremendous rate. The JD.com consumer segments comprise both direct consumers and merchants.

What will the partnership provide each company?

The establishment of the Shopify JD.com Partnership is a game-changer to not only the Chinese and the Americans but also to the entire world. First, the merger gives U.S. sellers easier access to the Chinese market. According to Shopify, U.S. entrepreneurs can start selling to China within three to four weeks by utilizing a channel called J.D. marketplace hence significantly reducing the 12 months typically required for foreign brands in China. The J.D. marketplace will offer Chinese customers excellent translations of product descriptions and names.

Online MarketingSocial Media

What You Need To Know About The TikTok Shopify Partnership

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The Shopify partner program includes a set of resources and tools that Shopify users can embrace to grow their business. The partnership is mainly accomplished through marketing, Shopify developers, Shopify designers, and affiliate marketing on Shopify. In most cases, many companies, including Tiktok that seek to expand their partnership with Shopify, do so because they know there is a real opportunity to supplement their income. It is a perfect way of scaling up one's business regardless of their levels of development.

How is Tiktok partnering with Shopify?

Tiktok is partnering with Shopify in several ways. First, since they are already an established entertainer, finding their way into partnering with Shopify was very easy. Initially, Tiktok did not have a significant presence in countries like the US, Canada, and the UK. However, with the latest development, the social video platform is likely to stamp its authority on the said countries. The Tiktok Shopify partnership allows Shopify merchants to optimize their marketing campaigns from the Shopify dashboard. Additionally, it is most likely that soon Shopify merchants with Tiktok business accounts will have an opportunity to add shopping buttons to their Tik Tok profiles to ensure that they can make as many sales as possible. Other ways that Tiktok is partnering with Shopify include:
Creating links that allow Tiktok users to access products on Shopify.
Introducing a commission program.
In-app shopping.

What is the history of TikTok Shopping and eCommerce?

Initially, Tiktok was marketed as a video-sharing network. The idea was to create something similar to Facebook and Instagram, which are banned in China, the origin of Tiktok. The ability of Tiktok to offer a wide range of content has played a role in its popularity. Since it is now present in over 155 countries and languages, anyone with a stable internet can quickly join the social network. It is for this reason that e-commerce enthusiasts are using the platform to market their products and services. Interestingly, the demand for Tiktok services in the e-commerce industry seems to increase.

Online MarketingSocial Media

Top Secrets For Social Media Marketers

SocialMediaMarketing

Marketing is tough and social media marketing is particularly challenging. However, the challenges should only encourage you to work harder and be more creative. Here's a fast fact for you. If you come with the right strategies, you will create a huge followership and market your goods and services to millions of people online. Below are some tips to help you achieve great results.

Engage with Individual Social Media Users

Maybe you are used to engaging with your would-be and existing customers by sending messages, videos, infographics and updates. Now, there is nothing wrong with this approach but you can a whole lot better. Human beings love to be appreciated so you should take advantage of this killer secret. Interact with individuals on the social media on a one-on-one basis. This will make them feel cherished by your business and they will become lifelong customers.

Post Frequently

Now, this one is a no-brainer. You are not the only person trying to attract and keep customers online. It follows that you must work hard because your rivals out there are working pretty hard. Post frequently and while you are at it, you should post high quality and easy to share content. This makes you relevant and the result is more sales and more cash in your bank account.

Use Different Formats

The beauty of social media marketing is that you have many viable options. You can use both content and videos to market your products. You can also use audio, infographics and webinars. Put on your creative hat and you will come up with innovative ways to carry out a killer marketing campaign.

Reward Loyal Customers

The repeat customer is the lifeblood of every business. It follows that you should keep track of your loyal customers and reward them for buying your products. You can give your customers a bonanza sometimes or offer them a discount. You can even carry out a promo and make sure it gets lots of publicity. Customers who benefit from these strategies will praise your products. This will spread the word and get you even more customers.

Online MarketingSocial Media

Pinterest and Shopify Launch New Merchant Channel

PinterestShopify

Pinterest as a Marketing Channel

Whether making pinboards of your dream wedding or virtual closet, Pinterest allows users to catalogue items and ideas in to unique folders and share them with the world. They have capitalized on visual marketing. As Pinterest’s community has risen to over 350 million active users since its inception in 2009, the image sharing site has lead users to some amazing products and services that they wouldn’t have otherwise known about. This means Pinterest users essentially market merchants’ products for them, which helps small businesses and artisan boutiques thrive. 80% of the website’s active users have bought items they had pinned on the website.

Product Pins

Shopify is an e-commerce website that hosts over 500,000 active stores on its platform. Now, Shopify has teamed with Pinterest to create a unique channel that allows Shopify merchants to promote themselves on Pinterest by integrating their products on to the website as a “product pin.” Not only that, but the merchant’s Pinterest page will include a shop tab. This promotion is completely free to Shopify merchants. However, if a merchant does have a budget for promotion, there are also paid ads merchants can opt in to, which Pinterest will promote, and the ad will take users straight to to the merchant’s online store.

Pinterest and Shopify Partnership

Of Shopify’s 500,000 active stores, over 100,000 of those are based in the U.S. and Canada, so a lot more products will be heading to Pinterest if those merchants decide to take advantage of this new channel. The partnership is great for both Pinterest users and Shopify merchants, as this will now make it much easier to shop through Pinterest, and merchants will have access to a much bigger pool of consumers. Merchants will also be given $100 credit to promote their ads once their first ad is posted through Shopify. The Shopify tag on Pinterest even has over 110,000 followers, which tags boutique fashion, beauty, and other products that are only available through Shopify stores, so there is already a level of demand on Pinterest.

Pinterest-Shopify Partnership Marketing Explained

ConferencesOnline MarketingSocial Media

Ungagged Los Angeles Digital Marketing Convention

UngaggedLA

The Ungagged Los Angeles conference begins this week, providing talks and master classes in search engine optimization and digital marketing. There will be a variety of excellent speakers providing insights into online marketing, link building strategies, analytics and more.

Ungagged LA Conference Speakers

Once of the most exciting speakers to be presenting at this year's Online Los Angeles is Andrew Shotland. He edits the excellent blog Local SEO Ranking Factors. He was a pioneer of NBC's Internet group and started a local search engine that was acquired by City Search. He will be talking about reverse engineering Google's local search analytics and explaining what it takes to master local business rankings. He will also explain how to set up in house local marketing systems. He also is an expert on explaining how gig economy unicorns are exploiting loopholes to optimize search rankings without a physical location.

Another very exciting speaker to be presenting at Ungagged Los Angeles is Andrew Stone, a Key Account manager at Buffalo Partners at Online Casino Affiliate Programs. He will be talking about risk and fraud management, retention marketing and more.

Ungagged LA Location

The conference will be located at Convene South Grand Avenue in the center of downtown Los Angeles. You can book hotel space at Omni Hotel just across the street.

Online MarketingSocial Media

High-Quality Service: PLRPro

High-Quality PLR Products Free

PLRPro is one of the best ways to ensure private label rights for website reuse. PLR stands for Privacy Label Rights. PLR content is classified as any type of content that gives individuals the right to edit, modify or change it in any way they prefer. PLRPro ensures that individuals are supplied with the right privacy label documents in order to move forward in the process. The author of the content can opt to sell their rights. This is a very important aspect when considering which PLR company to choose. PLRPro has an outstanding record of helping customer with their Privacy Label Rights documents.

In Their Own Words

We offer the highest quality PLR services. For example, we ensure that each and every customer is satisfied with the services we provide. We aim to provide the best customer service possible. For example, if a customer has an inquiry about one of our services, we are sure to respond promptly. Simply contact us through our website and we will ensure that one of our service specialists gets back to you in a timely manner. We understand the important of PLR privacy and ensure that all the rights of the original content owner are upheld. PLRPro ensures that privacy right documents are not violated and are lawfully upheld. This will ensure the process is completed effectively. PLR gives individuals the right to edit, modify or change content. This is very important as it help to ensure that the original owner reserves their right to their content. We provide the necessary documents in order to ensure that laws are not violated. We work directly with customers to ensure the highest quality services are provided on a consistent basis.

Social Media

Facebook Job Posts Fill LinkedIn Hole

FacebookJobs

LinkedIn has left a void for workers seeking entry level positions. Facebook has capitalized on that void and has sought to fill it. As of now, Facebook will provide job posting for more than 40 different countries around the world. The goal is to secure a more meaningful foothold in the lives of its users while developing a seriously viable business.

Businesses, that have a Facebook Page, will be able to list Facebook job posts straight from the Jobs tab. This ad can just as easily be promoted on their own news feed as well as Facebook's Marketplace. Those seeking a job can fill out an application inside Facebook. There is the option to populate the application from the job seekers own profile information. Any communication or scheduling of interviews can be conducted through the Messenger app.

Online MarketingSocial Media

3 Sure-fire Ways To Get More Blog Traffic

BlogTraffic

Everyone wants to drive blog traffic but it's not always obvious how to achieve that end. With billions of websites out there, how to you make people go to yours? Here are a few simple tips:

Mention People in Your Posts

No man is an island and no blogger can get traffic completely on their own (unless you want to pay a fortune in PPC prices). Therefore you need to get other people to help you share your content. One way is to write blog posts that contain contributions from other people.

Reach out to thought leaders in your vertical and ask them to help you write a post. This can be something as simple as submitting a short paragraph related to their opinion on something. Compile your post then reach back out to these folks and ask them to share the content on their networks and link to it.

Online MarketingSocial Media

Evergreen SEO Is Timeless

EvergreenSEO

Evergreen SEO methods have stood strong throughout time. This is amazing feat for such a fickle method that is ruled by ever changing algorithms. Methods that once were sure fire short cuts to achieve high ranking results have fallen to the wayside. The following Evergreen SEO methods and techniques worked when they were first implemented and they keep working.

Exchanging Value

This method is also known as external links. The basic concept is simple. You provide a link to a website on your website. In turn that website will provide an external link to your website. Google has penalized this method, however, it is still widely used amongst bloggers and other social media platforms. The exchanging value exposes your website to the traffic of the other websites instead of relying on just your own organic traffic. More exposure and more traffic can equate to a higher search result rank.

Keyword Research

Research the keywords that are used by your target audience. When you find several appropriate keywords use relevant and quality content on your site that contains these keywords. Be sure to use them naturally and do not excessively and unnaturally fill your website with keywords as this will hurt your search ranking.

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 Patrick Stevens
 499  246038  11/23/2022

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