Black Friday sales online to hit an unprecedented $3 billion, more than $1 billion on mobile devices

Black Friday Internet shopping is still growing, and last Friday was a case in point. A recent report by Adobe, that tracked ecommerce transactions over the sales period, showed that Black Friday broke records by exceeding $3 billion in turnover. Also, it is predicted to be the only day in American retail history to generate more than one billion dollars off of mobile devices.

With $3.05 billion predicted by the close of the day, Black Friday 2016 has surpassed Black Friday 2015 by 11.4 percent, according to Adobe.

No one likes when the stores start displaying Christmas items before Halloween has passed. But according to reports from groups like AdGooroo, Black Friday ads are already being run on popular PPC platforms across the Internet. Companies are hoping to get an early jump on shoppers who want to save by purchases items on the most popular shopping day of the year.