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General BusinessOnline Marketing

Shopify vs Amazon Buy With Prime

Amazon have launched Buy With Prime, a new feature that directly targets Shopify, their main competitor as an online sales platform. Although in the same market, Amazon and Shopify differ in how they offer their services. Amazon serves as an online marketplace that allows sellers to sell their items through their marketplace alongside other retailers, whereas Shopify is an ecommerce platform, where merchants build their own online store.

SHOPIFY VS AMAZON

Amazon’s new feature Buy With Prime is designed to directly compete with Shopify, who are increasingly challenging Amazon’s dominance in the market. In 2018, Amazon was four times larger than Shopify, however in the last quarter of 2021, Shopify were almost half as large as Amazon with 48% of Amazon’s gross merchandise volume (GMV). With such an impressive increase in market share, Amazon have had to respond.

Shopify is a subscription service where merchants pay a monthly fee (depending on their plan), to use Shopify’s software to build an online store. It is relatively easy to set up and merchants can sell their products via a number of platforms, not only on their own website, but through social media and blogs as well. Once merchants receive an order, they select a carrier and drop them off for shipping.

With Amazon, merchants can either fulfil orders themselves, similar to Shopify, or they can use Amazon’s Fulfilment by Amazon (FBA), where products are stored at Amazon, and they fulfil the order. Whichever method the merchant uses, their products are sold through Amazon’s website, or at least that was the case until the introduction of Buy With Prime.

BUY WITH PRIME

Amazon’s drawback has been Shopify’s gain, allowing merchants to use multiple platforms to sell their goods, whilst Amazon customers can only make purchases through their website. The introduction of Buy With Prime addresses this issue, allowing merchants to sell on their own online store. This service is available to Amazon Prime members, a subscription service for buyers, that offers discounts for various products with free delivery, as well as other benefits such as access to Amazon’s streaming service.

Amazon’s prime members can now shop for products on a merchant’s online store, where the prime logo is displayed, the product can be bought using Amazon Pay and use Amazon’s fulfilment network to deliver the product. This new feature will also allow retailers to receive information about the purchaser, including their email address, which will allow merchants to build up a relationship with their customers.

General BusinessWeb Development

Strike Announces Partnership With Shopify

Shopify

Strike recently announced a series of partnerships geared towards mainstreaming Bitcoin payments. The biggest of these partnerships is the partnership with Shopify. The partnership allows Shopify merchants to receive Bitcoin payments in fiat currencies, such as the CAD or USD. This new partnership will enable Shopify stores to avoid the high transaction fees, unnecessarily long waiting period for payment settlement and unreasonable chargebacks. With the new partnerships, merchants can expect to receive payments almost instantly, as opposed to the 2-week waiting period for most card payment providers.

About the Partnership

Strike is a digital payments platform built around Bitcoin's Lightning Network. This is a parallel network that runs as a second layer built on top of Bitcoin blockchain. This has a number of benefits. For starters, transaction fees are low while transactions are lightning-fast. To access the service, customers must have a Lightning Network-compatible wallet, such as CashApp, which has over 70 million users. Payments can be received as either Bitcoins or the fiat currency equivalent, such as USD or CAD.

Strike's Other Partnerships

Before partnering with Shopify, Strike had made a number of other partnerships with Blackhawk and NCR. The former is a payments firm while NCR is the world's largest point of sale (POS) supplier. These partnerships allow eligible Shopify merchants to accept Bitcoin payments. In addition to bitcoin payments, the partnership will enable Lightning Network to offer other assets, such as fiat currencies, bitcoins and stablecoins among others

How the Shopify Partnerships Benefit Merchants

This partnership has many benefits for merchants. For starters, they can continue using existing payment solutions, such as Visa and MasterCard among other types of card payments. Secondly, merchants can enjoy improved cashflow because their cash will not be tied up for up to 15 days, which is the waiting period put in place by major card payment providers. Thirdly, both merchants and customers can benefit greatly from the low processing fees. Lastly, payments are converted from bitcoin to fiat currencies, such as CAD and USD. Having an additional payment getaway on a Shopify store can help attract additional customers. Since the Strike-Shopify partnership facilitates both local and international transactions, many businesses will record increased sales from international customers. This is good news for any business that wants to spread its wings across borders. The best thing about it is that payments will not be received in foreign currencies, but bitcoin or USD, or any other preferred currency.

General BusinessOnline Marketing

All You Need To Know About CedCommerce Amazon Integration

CedCommerce Amazon Integration

In any form of business, integration is an important activity that basically means adding up to. If you are updated, you must have heard that CedCommerce has announced the launch of Amazon by CedCommerce App. This will ensure that merchants make more sales in the right way; moreover, the app enables merchants to directly sell Shopify stock on Amazon without involving a third party in the channel. Thus the CedCommerce Amazon Integration is of much help to merchants who would want to use the platform to increase their sales. This article has the information you need to know about the CedCommerce Amazon Integration; here is everything you might be wondering and even asking yourself:

How Amazon Integration Works

The CedCommerce Amazon Integration is a sales multi-channel on amazon from all parts of the world, including the UK, USA, Mexico, Canada, and many others. The app generally simplifies the whole selling process by connecting multiple Amazon accounts into a single Shopify account. This unique feature enables merchants to sell Shopify products from one account made from various Amazon accounts, provided all these accounts are from the same country.

The Benefits of using Amazon by CedCommerce

The people who benefit most from this app are the merchants, work has been made easier for them, and they will access a larger market. A merchant can reach over 300 million customers globally from your Shopify store without putting in place too much effort. If you are a seller looking for one-step selling solutions, then you should consider this integration; the following are the significant benefits merchants enjoy from this:

Simple Order Flowing from Amazon to Shopify

Merchants will no longer need to switch platforms; you can manage the orders on your Shopify account from Amazon. Moreover, you will address the orders and perform any other required operation on the orders effortlessly and within the shortest time possible.

Easy Product Data Synching

Every merchant would want their platforms to be simple for customers to understand, therefore synchronizing the Shopify products, description, price, the available stock, and much other relevant information you need to make them simple for customer access. The app makes it easy for you; you do not need a lot to perform this; it can be achieved in real-time and keep your account looking great.

Multiple Accounts Connection

The merchants with multiple Amazon accounts can be relieved now because you will connect all the accounts to form one account; this happens when the accounts are from one country. After linking these accounts, you can directly sell from any country through the Shopify store. Moreover, you can manage your inventories and various orders from different accounts simultaneously.

General BusinessOnline Marketing

What Google's Decision To Phase Out Tracking Cookies Means For Advertisers

cookie-stacks

Death is nigh for third-party cookies, AKA tracking cookies. Firefox and Safari already block them, and Google is set to follow suit in the not-so-far-off future. And might just set in motion the biggest disruption the digital advertising sector has witnessed in its entire history.

End of the Road

Google first announced plans to do away with tracking cookies in February 2020. This was set to take place over the next couple of years as the company worked to "address the needs of publishers, marketers, and users," in addition to "developing tools to mitigate workarounds." For that matter, Google is implementing the phase-out as part of a larger move to enhance privacy by keeping personally-identifiable user information within their ecosystem. That means no more support for third-party cookies on any of the company's products; as of late 2023 according to the most recent announcement.

A New Reality in Digital Advertising

Critics have claimed that Google's decision to phase out tracking cookies is no more than a power move to fortify its own industry position --- specifically by taking away its competitors ability to target users using third-party data. Still, this purge comes in the wake of rising privacy concerns and a growing public awareness. Combined with stricter data use regulations, these developments have significantly diminished the effectiveness of tracking cookies in recent years. So it's fair to say that the writing was already on the wall before the tech giant even announced their plans.

But that, of course, doesn't make the phase-out any less disruptive. Without the ability to track users across the web, ad personalization options will shrink dramatically. Brands will have to find creative ways to collect data directly from their target audiences through first-party cookies. Or better still, they could just utilize platforms that already have rich user databases (social media sites and the like).

General BusinessWeb Development

Accepting Cryptocurrency As A Shopify Merchant With NOWPayments

NowPayments

Transacting on Shopify has just become easier. This is after Shopify and NOWPayments signed a deal whereby, shoppers can order products and pay for them using cryptocurrency, and merchants can accept the payment through the new Shopify plugin.

For those not familiar, NOWPayments is a cryptocurrency payment gateway that supports over 70 cryptocurrencies as payout, donation, and payment options.

To enjoy this revolutionary new service that has a new Shopify Partnership, simply sign up for a NOWPayments account through a short, simple, and absolutely free registration process.

How it Works

NOWPayments allows Shopify merchants to accept payments and donations in the form of Bitcoin and over 70 other altcoins through the Shopify plugin. Business owners also have the option of choosing a wallet of their favorite cryptocurrency to use in accepting payments. Even in this case, the merchant will still be able to receive payment in the currency he or she designated with the help of the auto change feature by NOWPayments.

Through a conveniently designed dashboard, Shopify merchants will also be able to track all their payments and transfer whatever data they need whenever they want. NOWPayments will also provide you as a Shopify merchant with a personal account manager to assist you through any difficulty you might face during the integration process and afterwards.

What is Shopify?

Shopify is an online store where clients and merchants/business owners can interact to buy or sell products or services. As at April 2021, Shopify has more than 1,000,000 merchants from all over the world. This platform offers a wider range of services and several payment options. All these offerings can be easily accessed publicly or privately through Shopify apps.

What are Shopify Plugins?

NOWPayments currently supports several plugins for accepting payments. These plugging include WHMCS, Zen Cart, Magento, PrestaShop, WooCommerce, and Shopify.

NOWPayments' Shopify plugin can be added by a Shopify merchant as alternative, manual payment method, therefore, allowing them to experience the great benefits that this new payment feature has.

General BusinessOnline Marketing

Setup A Shopify Store - It Is Easier Than You Think!

ShopifyStore

People often think that setting up on online store is difficult. In some cases, this may be true -- but using Shopify makes it easy. It is a lot simpler than you might think to setup a Shopify store.

Free Shopify Trial

To get started, you can sign up for a free 14-day Shopify trial, which should provide you with plenty of time to create your online store and get it ready for launch. Of course, you will be able to continue adding to your store offerings at any time after it is launched. One thing you will not be able to change is your store name, so give some thought to this before signing up. The store name you choose will become part of your store's URL on Shopify. However, you could also choose to eventually buy your own custom domain name, and then simply point your domain name to your Shopify site.

Creating a Shopify Account

Creating your Shopify account is easy, as it is just a matter of answering some simple questions about yourself and your future online store. You will, of course, want to have your business idea and name figured out first. You will eventually want a logo for your store, and of course you need the products that you plan to sell. These could be your own products, or you may choose to sell the products of others. Good photos of your products are also important, as online customers need photos to decide which products they want to buy.

Add Products

Adding your products is easy, as it is simply a matter of adding a product, giving it a title and description, and uploading photos. Good titles and descriptions are important to help your customers locate and decide to buy your products. Be sure to include sizes, details about the product's features, and any other relevant information. Details about your shipping, return policy and other important points should be included.

ConferencesGeneral Business

Benefits on Acapela Online Meeting App

Acapela

Have you ever been forced to sit in front of a screen for more than six hours while meeting with others? Such an experience is traumatizing and boring; therefore, Acapela brings a new way of meeting other people. It provides flexibility and a simple way where team members can contribute to their schedules. Here are the facts and benefits of the Acapela online meeting app.

1. About Acapela and the founders developing the asynchronous meeting app

Acapela app was co-founded by Ronald Grenke, who is also the founder of Dubsmash and Ex-Googler Heiki Riesenkampf. These people have played significant roles in ensuring that this app is breaking the cover in providing the best online meeting platform for remote teams.

This app's primary objective is to end the video meetings' boredom and fatigue, which makes people feel like slaves to their work. These app founders believe that the Acapela online meeting app has what it takes to unlock better and excellent collaboration events. 

2. How is it different from Zoom and Microsoft teams?

The Acapela online meeting app is different from Zoom and Microsoft Teams since it provides people with fewer but better meetings. It gives structure and personality compared to spending time writing messages during video conferencing.

You no longer have to sit long hours on video meetings. With Acapela, you only need to connect through calendars then come up with the best time to discuss with others asynchronously. This app also allows people to share opinions through video, messages, or go deep with several available productivity tools. 

3. What are the main features of Acapela?

• Machine learning techniques
This app uses machine learning techniques designed to automate repetitive meetings tasks. Moreover, you can also summarize the content of the meeting and any decision made.

• Rich media format
Acapela allows you to use the rich media format to express your opinion to others through voice or video messages. You can use Notion, Trello, Asana, or Gsuite productivity tools for this communication. These tools allow people to communicate in a more flexible way.

• Flexible communication
This app focuses on the injection of cash to increase product design, engineering, and team core. Your team will have few but better meetings with the Acapela app’s new team collaboration category. You don't have to meet in real-time for your session to be successful.

Meetings can continue even with the ongoing pandemic through this app. It is making it easy for companies to set objectives and continue running successfully even though members are separated by great distances. 

4. How much does it cost to run/ use?

This app is inexpensive as compared to the benefits it brings to your business. You will need to sign in and create a platform account for your team. There is a guide on how to use it; therefore, you don't have to worry. Get up to speed is quite simple. 

5. What are the negatives?

Despite ending the video fatigue, people log in at their own time, which can be hectic when a production emergency is being fixed. Some feel there are no negatives to this app. Give it a try and let us know what you feel are the downsides. 

Acapela app Bottom Line

Acapela app has made things easy for you when you want to meet with your team members. You can share opinions since this year has changed how you meet. Say goodbye to long video conferences and embrace this app with fewer cons but guarantees accessible communication online.

General BusinessOnline Marketing

An Overview Of Neil Patel's UberSuggest Keyword Tool

NeilPatelUberSuggest

In the world of internet marketing Neil Patel is a legend so when he comes out with a free keyword research tool for Chrome, it's worth paying attention. Here's an overview of Neil Patel's UberSuggest Chrome extension.

Installing the UberSuggest Chrome Extension

To use UberSuggest you'll need to install it in Google's Chrome browser application. Once you've done so and activated it, whenever you perform a search it will go to work.

It shows the volume of searches in a box to the right of the search results and includes options to show Related, Suggestions, Questions, Prepositions and Comparisons options that will show additional information about the keyword you are searching for. Clicking on any of these takes you to the UberSuggest page on neilpatel.com where there are the full array of the tool's options can be found.

Doing Keyword Research

When doing keyword research a key part of the process is assessing the competition for that keyword. UberSuggest provides a number of metrics that help you to do this including an SEO Difficulty rating that was developed by Neil Patel specifically to show how hard a keyword is to rank for. The tool also provides traditional SERP rankings such as the Domain rating and number of backlinks for a particular site. One of the nicer features of the tool is that it shows the domain score and traffic just above the listing for each site returned in the search results.

Traffic Analyzer

The tool offers a traffic analyzer feature that displays accurate numbers on the traffic a site that you enter is receiving. This also provides SEO insights by showing which pages on the site have the best performance as well as the social sites the site is getting visitors from and the countries they are targeting. While UberSuggest doesn't explicitly analyze the overall link profile of a site, you can get data on a site's backlinks by clicking on a Backlinks button in the Main Overview section of the tool. This will give you a general idea of where the site's backlinks are coming from.

General BusinessOnline Marketing

Easy Methods For Finding Long Tail Keywords

Keywords

Long tail keywords get much less traffic than more general keywords but they are often high-converting and can draw quality traffic to your website. In fact, in some cases long tail keywords draw more traffic than general keywords. Below are some simple (and free) methods for finding long tail keywords.

Check Google's Autocomplete Suggestions

When you type a broad search term in Google it will display a drop-down list of suggestions for completing the search phrase. Because these suggestions are based on search volume this is still one of the best ways to see which long-tail keywords are ranking for a particular niche keyword.

Check the “People Also Ask” Boxes on Google Search Results

When Google shows you the results of a search it includes a 'People Also Ask' box that shows related queries. This is easy way to find long-tail keywords related to the one you are looking for and can give you some good ideas about other ways people phrase search queries related to your seed keyword. Another bonus is you can click on the sites listed to get more ideas.

Use Google Trends

Google Trends is a great keyword search tool and one of my favorites. It shows you how search interest has changed over a period of time (that you can specify) and also shows you a Related Queries box that can be useful for finding other long-tail keywords related to the keyword you've entered. Note that most of the keywords listed in this box are less well known keywords that most other keyword research tools won't find. It can also help you work out whether interest is waning or booming for your niche and keyword.

Use Question and Answer Sites Like Quora

Quora is a question and answers sites where people answer other people's questions on a wide range of subjects. By looking at the answers you can see what problems people are trying to solve related to your keyword. It also shows the most popular questions which can help you focus your search to long-tail keywords that are related to those questions. There are other similar sites out there, such as Yahoo! Answers, that you can check as well.

General Business

Wunderlist Microsoft To Do App Transition

Wunderlist

Its been long in the making, but the time to say farewell to one of the best and rightly most popular task apps is here. Wunderlist is finally going down, and soon it will be Wunderlist Microsoft To Do App. Microsoft bought the company that created Wunderlist five years ago. Ever since that purchase, there was a lot of speculation as to the destiny of Wunderlist. But, in December we finally found out the answer to all that speculation.

Why Should You Transfer Your Data from Wunderlist

You might be wondering why you should transfer your data, because it is easier to transfer your data than to start and create all your obligations all over again. A lot of people have used Wunderlist for pretty much any task they had. Some even planned their free time with Wunderlist. For example, they scheduled what Tv shows or movies to watch and when. And finally, the To Do app is the natural successor to Wunderlist, with a lot of features native to Wunderlist already added to the To Do app.

How To Transfer Your Data to Microsoft To Do

Here’s the steps needed to transfer our Wunderlist data to Microsoft To Do: First and foremost you have to download the new app to your device. Once the app has downloaded and installed, you will need to sign in with your Microsoft account. It is OK if you do not have one, you can create one on the spot without any issues. In addition to that, you can use your Live or Xbox account as well. Once you have signed in to the new To Do app, in the bottom of your screen there should be a blue pop up that asks you if you have come to the To Do app via the Wunderlist app, and if you click there you can start your Wunderlist tasks import feature. It might take a few minutes wait, but it is worth it.

Alternatives to Wunderlist

If you don't want to transfer your data to the successor of Wunderlist or want to continue but with other apps, you always have the option of trying other task apps.

Todoist

A great alternative that is focused on goals, productivity, and getting task after task done is ToDoIst. Another plus of this app is that it has an import function which means that you can also import all your tasks and data from your Wunderlist account. The app is free to download for both Android and iOS

Things

Things is an app that is exclusive for iOS users, all those who prefer to live in an Apple-only world. None the less it is a great app to keep track of all your goals, obligations, trackers, etc. It also gives you the opportunity to import all your Wunderlist data. Things is one of the best, if not the best task app in the world. But, it also comes with a price. For example, it costs 10$ for iPhone users and 20$ iPad users.

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 Patrick Stevens
 493  245970  5/12/2022

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