You can use Facebook to increase traffic to your blog. With a little effort and ingenuity, you can draw from almost a billion users to give your own website a healthy shot in the arm. Regardless of what you blog about, you can find potential readers and customers on Facebook and route them to your blog. When these visitors arrive, you can convert them into subscribers and paying customers. You have almost unlimited potential when you use Facebook to build your blog, but you need to do more than create a Facebook profile and page to make a difference. The following tips will help bloggers build traffic by leveraging Facebook.