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Online Marketing

3 Tips To Creating Better Content Than Your Competition


Every business on the planet wants to create the best content out there, but with a whopping BILLION blogs and websites on the internet as we speak... that is becoming rather difficult.

Think about this.

With so many sites pushing aside any new content that you put out there, it is really a complete waste of your time not to dish out the best content possible. If you are looking to rank on the first pages with Google, this is especially important.

Here are 3 tips to help you create better content than the competition:


Articles that consist of 500 to 1,000 typically cannot outrank bigger sites. Period. Longer is OK, but it is still the main mission of businesses to rank their content with mobile and tablet usage, as those device markets have begin to outweigh desktop access. Social media and video markets are still growing strong. Shorter content simply gets better response on these platforms.

Web Development

The Launch Of Dev Protocol by Codementor


Codementor launches Dev Protocol that developers can grow their reputations with through blockchain

Dev Protocol is an innovative project that utilizes blockchain to offer software developers a safe place to enhance their professional reputation. Devised by Codementor, which is an on demand software developer marketplace and virtual mentoring platform, Dev Protocol aims to level the industry playing field.

"It can be taken from one job to the next, and we think it will make software development a more meritocratic field, whether they reside away from or in Silicon Valley" said Codementor's CEO Weiting Liu. Liu also founded the company and has worked with Techstars and Y Combinator, however lots of able software developers get overlooked for roles, just because they have no famous companies mentioned on their CV.

Social Media

Facebook Job Posts Fill LinkedIn Hole


LinkedIn has left a void for workers seeking entry level positions. Facebook has capitalized on that void and has sought to fill it. As of now, Facebook will provide job posting for more than 40 different countries around the world. The goal is to secure a more meaningful foothold in the lives of its users while developing a seriously viable business.

Businesses, that have a Facebook Page, will be able to list Facebook job posts straight from the Jobs tab. This ad can just as easily be promoted on their own news feed as well as Facebook's Marketplace. Those seeking a job can fill out an application inside Facebook. There is the option to populate the application from the job seekers own profile information. Any communication or scheduling of interviews can be conducted through the Messenger app.

General Business

How To Recover From Hacking


Sixty-seven Percent of Companies do not Recover From Hacking -- Make Sure Your Company is not one of Them

Recent studies indicate that two thirds of companies worldwide fall victim to hackers and do not recover. Nowadays, businesses have to accept that criminals can steal data by clicking a few buttons. Cybersecurity impacts the entire business, so staff members have to be aware of this to do their jobs properly. Needless to say, when you depend on the Internet it is a question of 'when', rather than 'if', an attack will occur.

Looking at the data should make you cautious. Sixty-seven percent is a big number, so it is probable that you will encounter these problems too. Therefore, when a security breach is discovered, it is crucial to act fast to minimize the damage. This way, you will give yourself the best chance to bounce back.

General BusinessOnline Marketing

How To Get Thousands Of Niche Relevant Visitors Or More


Of course, getting thousands of niche relevant visitors or more is the holy grail of online marketing. As expected, however, this is easier said than done. Some people succeed with thousands of niche relevant visitors, but a great many fail at the task.

What gives? First of all, a basic understanding of what I mean by thousands of niche relevant visitors is imperative. So let me put thousands of niche relevant visitors in the proper perspective. A basic Twitter account averages about a hundred hits per tweet.

Now imagine what happens when you put guest blogging in the picture. Naturally, you can easily double the sheer number of page views to numbers that are way closer to thousands of niche relevant visitors. You'll probably say, that all depends on how famous your guest blogger is.

And that's correct. You just read my mind. You can definitely achieve your goal of thousands of niche relevant visitors if you have, say, Taylor Swift or Kim Kardashian in tow. Backlinks just don't work as well as they used to and you can quote Matt Cutts on that.

General BusinessOnline Marketing

Fiverr & And Co Make The Perfect Business Partnership


Fiverr obtains And Co as a working partner

Fiverr is an online marketplace that allows the hiring of freelancers. To enhance its effectiveness, Fiverr acquired And Co. And Co allows the acquired freelancers to effectively learn and apply proper client relationships management.

However, the most surprising aspect of the partnership is the cost. The Fiverr CEO Micha Kaufman intends to offer And Co's software free of charge.

Kaufman elaborated that most of And Co's services are essential in the Fiverr marketplace. In addition, most of the freelancing is not done online but it's majorly offline. Kaufman intends to serve this need by enabling the offline relationships even to freelancers who do not use Fiverr.

Although the move may seem too altruistic, it may be the right move to acquire more freelancing clients and reinforce loyalty with the ones on the platform.

General BusinessOnline Marketing

Add To Your Advertising With YouTube


YouTube has a mass market system setup to reach the entire world where there is an internet connection. YouTube Influencers are their means of communication to their market. They let people talk and review products of companies in the manner they choose to, and in return they receive adoration from all around the world through their computer screen.

It is an effective marketing scheme that helps to generate revenue for everyone involved. YouTube gets advertising money, the business gets increased foot traffic and generates more daily revenue, and even the YouTuber gets paid for their simple service provided. It is a truly blissful deal for all involved.

However, YouTube Influencers are having a bit of a hard time finding partners as of late. They are looking for more people to join them on their channels. Finding the right one for your business can help reach a whole new market of customers that previously may not have known of your product.

General BusinessOnline Marketing

Payment Options Under Google Pay


The Google Pay brand aims to consolidate various payment brands under one umbrella. Google offers the move as one of simplification. By streamlining how it offers its payment method tools to consumers it places them under a single brand called Google Pay.

Pali Bhat, Vice President of Product Management for Payments, covered this strategy via blog post. He cites the move as more of a rebranding than any significant change to a single product. Instead, he discusses how products like Android Pay(Google's platform for loyalty and mobile payments) and Google Wallet(a peer to peer payments app) can coexist harmoniously.

The strategy should allow online transactions to become more simple and clear in the future. Those who save payment information within their Google accounts needn't worry about figuring out which particular app to use as it would all be conducted within Google Pay.

Bhat writes via blog post that such transactions will be easier and faster due to this saved payment information and also offer "peace of mind". He also forecast that consumers can expect to see Google Pay in more places online.

Online MarketingSocial Media

3 Sure-fire Ways To Get More Blog Traffic


Everyone wants to drive blog traffic but it's not always obvious how to achieve that end. With billions of websites out there, how to you make people go to yours? Here are a few simple tips:

Mention People in Your Posts

No man is an island and no blogger can get traffic completely on their own (unless you want to pay a fortune in PPC prices). Therefore you need to get other people to help you share your content. One way is to write blog posts that contain contributions from other people.

Reach out to thought leaders in your vertical and ask them to help you write a post. This can be something as simple as submitting a short paragraph related to their opinion on something. Compile your post then reach back out to these folks and ask them to share the content on their networks and link to it.

General Business

Hollywood Celebrities Point Out Irregular Net Neutrality Comments

Net Neutrality

FCC head Ajit Pai recently denied allegations that his federal agency had been at all under the influence of Russian agents. Mark Ruffalo and Alyssa Milano accused Chairman Pai of being connected to automatic IP addresses in the Russian Federation. These addresses were allegedly used to influence the FCC comment system.

The two Hollywood celebrities referenced the fact that the FCC received over 440,000 individual comments about net neutrality from email addresses registered to users in the Russian Federation. They claim that these comments are being used to influence the debate on net neutrality.

Computer scientists have found that several million emails received by the comment system were sent from mysterious sources. Another 444,938 were sent from Russian accounts. Researchers aren't sure if they were authentic messages or sent by automatic scripts, but they were technically valid comments about the net neutrality debate.

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 Patrick Stevens
 435  245520  3/21/2018




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