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South by Southwest (SXSW)

by srpatterson on Friday, March 25, 2011 11:25 AM

South by Southwest
The annual Consumer Electronics Shows gets all the attention but if you really want to put your finger on the pulse of the media world you need to head to South by Southwest.

For the past two dozen years some of the world’s most tech savvy people in music, film and development--idea people, every one- have gathered in Austin, Texas to talk shop. They have brought their notebooks, shared ideas, envisioned new devices and new ways to make and store and create the things we love today.

4 Tips To Help You Secure The Ideal Contract Job

by srpatterson on Tuesday, March 22, 2011 9:01 AM

The decision to work in contract jobs can be a long-term career choice, or a short-term way to secure work. Contract workers are hired to perform a certain job or task, or for a specified period of time.  When the terms of engagement are completed, the contract worker is free to pursue other work.  This type of arrangement may appeal to people who don’t fit into the typical employee mould, who want more work options during uncertain times, or who just want to be masters of their own destiny.

Online Reputation & Brand Management

by srpatterson on Wednesday, March 16, 2011 3:31 PM

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Poor recommendations online can be damaging to businesses and can end up costing companies thousands of dollars in lost sales each year. One thing you need to realize as a business owner or as a marketer is that it is impossible to go onto other websites and "delete" negative reviews. Though you cannot delete feedback left by others, you can manage the content that you put out to the public while also managing the positive reviews that your company has across the internet. You can minimize the negative reviews by increasing positive reviews on more authoritative and trusted websites.

Tips For Individuals Using Social Media

by srpatterson on Tuesday, March 15, 2011 8:40 PM

Starting an account on Facebook or Twitter is something that most people have done now and if you haven’t then you really need to think about doing it because you are missing out on a lot. However when you are joining the service and even those of you that have been on them for years there are things you have to be careful of because you can easily be exploited without realizing.

The DMOZ Debate: Is A Listing Still Worth It?

by srpatterson on Friday, March 11, 2011 1:25 PM

Dmoz

For years, SEO professionals and web site owners have loved DMOZ, or officially known as the Open Directory Project. If you wanted a boost in your ranking, one of the best ways to go about it is to go to dmoz.org, find the most relevant category and sub-categories for your site, and submit your site to the DMOZ directory. It is simple, straight-forward and, best of all, free.

5 Secrets For Flawless On-Site SEO

by srpatterson on Saturday, March 05, 2011 1:19 PM

On-site search engine optimization is as important if not more important than off-site SEO. As a matter of fact, you can’t do successful off-site SEO without first optimizing your website. This is what you should do first and is the foundation of your success with the search engines.

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