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All Posts Term: seo
37 post(s) found
Web Development

Website Reliability and Speed for Search Engine Optimization

Image representing myhosting as depicted in Cr...

Image via CrunchBase

In the digital age, a well designed company website simply is not enough. While a site may be visually pleasing and easy to navigate, those factors will not help you when it comes to search engine optimization. Website reliability and speed are very crucial aspects to a website from a usability perspective as well as search engine optimization. A company website can be used to reach out to potential customers as well as add revenue through ecommerce, offer focused interaction with customers and issues relating to customer service and can provide customers with up to the minute news about your business or product. All of these beneficial website functionalities will be lost if your page is not “search engine friendly”. “Search engine friendly” means the online site can be indexed by Search and listed on search engines easily. Search engines are a primary source of web traffic, and if your site is not listed, your business will miss out on thousands of would-be customers.

.Net DevelopmentOnline MarketingWeb Development

The Practical Side of Web Design

English: Noam Design Website

Image via Wikipedia

Making a website usually isn’t the hardest thing in the world, but there are a lot of things to keep in mind if you want an effective website that is able to convert visitors and easily ranking in the search engines. This will require you to actually look at your website like a visitor and be willing to make changes so you can have the best website possible. Consider the following items;

Online MarketingWeb Development

Is Keyword Density Still Important For On Page SEO

English: The three biggest web search engines

Image via Wikipedia

To answer the question posed in the title, yes and no. Yes, keyword density does still matter but no, it is not as important as it used to be, and in some cases, keyword density is far less important than many of the other factors which go into determining page rank. In situations such as sites which are in relatively sparsely populated niche markets where the level of competition is low, having a somewhat higher keyword density (without overdoing it) can make a bit of a difference.

General BusinessOnline Marketing

Is Your Website the Thorn in the Side of Your SEO Campaign?

Your Website Is One Among Millions

Image by FindYourSearch via Flickr

I was working hard to increase the position of my website in the search engines using all the best SEO techniques that I was aware of. Admittedly I knew very little about optimization and relied upon what I had researched on the Internet.  As a small business I thought that I could manage my online marketing well enough to get ahead of the local competition.

I tried various activities such as creating articles and submitting them to various article directories, writing guest blogs to be placed on various sites, adding links to my social media accounts and adding a blog to my site. As you can imagine this took a lot of time to manage and I was able to grow a little, but it was not delivering the high impact I was after; which is why more businesses like mine are turning to SEO providers.

Online Marketing

Professional SEO Help For Successful Online Marketing

vector version of this image

Image via Wikipedia

There is a newfound avenue of business prospects through the medium of internet. Websites are designed to be the introduction as well as an online store for purchases among web browsers and visitors. This has proven its usefulness which has now led to a large scale presence of established names and companies to small and medium statured companies alike.

There is a need for SEO techniques to be implemented to ensure better performance of a website among the presence of stiff competition on the internet. The first strategy to reckon would be selecting keywords and phrases that aptly describes your website; a viable selection can be made with proper research and assessment of these with software application tools available. You can avail the services from professional companies that provide guidance for online marketing.

Web Development

Top Tips To Rank In Google Products

Google Product Search

Image by dannysullivan via Flickr

I have recently received a lot of questions as to how retailers and other sellers can rank their products in Google. As you know, this place is called Google products or Google product search - formerly known as Froogle and Google Base. It is the leading comparison shopping engine for retail products launched by Google Inc. It is the process of searching for products online and is Google’s attempt to squash eBay. But again, as with all Google lists, there are many ranking factors that can help get your product onto the top of the - and into the hands of potential clients.

Online MarketingWeb Development

5 Solutions to Help Maximize Your Online Sells

Webmaster and website plus graphics, search en...

Image via Wikipedia

If you run an online business, you have certainly wondered how to maximize your presence in cyberspace in order to get more sales. As the internet is still an evolving and developing entity, many people who start a business online are wondering the same thing. And while being a business owner online or offline can be a challenge, there are some simple things you can do now to maximize your current sales, as well as secure your future sales.

Online Marketing

Why PPC and SEO Work Better Together

Internet Marketing Strategy Using Search Engin...

Image by hongxing128 via Flickr

The best online marketing campaigns use complimentary short- and long-term online marketing strategies together: PPC and SEO. It is reasonable to say this with almost no regard for a business’ size and type, if its goal is to increase online exposure, create a larger customer base, and ultimately establish healthier profits. Pay Per Click marketing is the easy-to-manipulate strategy that produces immediate results and measurable data, while Search Engine Optimization takes time to effectively develop and launch, as well as to begin to show any quantifiable results. So for companies preparing to invest in a more robust SEO and PPC management strategy, it makes sense to get one firm that can do both and will approach the two as synergistic, complimentary components of one campaign.

Online MarketingWeb Development

Finding Pay Per Click Management Help the Old Fashioned Way

a chart to describe the search engine market

Image via Wikipedia

The funny thing about pay per click management is that as a service centered on internet-based performance, you might think that using a powerful online search engine would be an effective way to generate a list of worthwhile PPC management firms. They operate on the web, after all; shouldn’t the web be how you find them? But because many excellent PPC management firms generate a lot of their business the old-fashioned way, through networking, personal connections, and references, they don’t always have the best search rankings. This makes firing up your browser and finding the right PPC company for your online marketing needs more difficult.

Online MarketingSocial Media

How Panda Update Affected SEO Techniques

SYDNEY, AUSTRALIA - OCTOBER 14:  Artwork from ...

Image by Getty Images via @daylife

The most important thing in every individuals mind today is that because of the Google farmer / Panda update the act of article promotion has lost some of its value. Some of these individuals have found if an article is totally dependent on search engine traffic, it may no longer drive clicks to the website and has lost its high ranking on Google.

A major thing which is missed by almost all of the article dealers is the community factor on most of these sites. Not the whole thing, article encyclopedias are just a source of trainings and not more than that. In most of the networks for article individuals can interact with each other through the help of forums, comments, as well as areas where they can ask questions and anyone can answer them according to his/her knowledge which help them in enhancing their knowledge and the quality of content they write.

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 Patrick Stevens
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